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Pape Diouf

Born in 1973 in Dakar, PAPE CHEIKH DIOUF is from a guewel (griot) family originally of the Siné-Saloum Delta region in southwestern Senegal. As a youth, he was sent to his uncle's house to learn the  plumbing trade. But his passion was music, which he pursued in his spare time and ultimately decided was his path to follow.Along with his enormous talent, Pape Diouf is known and admired for representingcertain human and social values that are central to Senegalese culture. His themes,expressed in the Wolof language, are about love and life's lessons, and especiallyabout “terHis captivating sound and charismatic performance have inspired references to “the new Youssou Ndour.” Now that Ndour is Minister of Tourism and no longer performs, Pape Diouf is seen as the likely successor to the master of mbalax. Even in his movements and vocal style, Pape emulates his idol, who in turn has called him “the future of Senegalese music.”anga” – mutual respect, acceptance and hospitality as a way of life. His lyrics speak directly to the hearts of Senegalese everywhere, many of whom live abroad and are nostalgic for their homeland.

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    In 1995, at the age of 22, he joined the Lemzo Diamono Group, where his talent

    became widely recognized with three major hit recordings: “Darou Rahmane” (Talla

    Diagne, 1996), “En Live Diapason” (KSF, 1997) and “Co Co Rico” (unknown, 1998).

    After going solo in 1998, several frustrating years passed before his first album, Live

    au Biddew (Tribu/Lampe Fall, 2003), and a U.S. tour.  It was then that Pape met

    Mamadou “Jimi” Mbaye, lead guitarist of Youssou Ndour's band Super Étoile de

    Dakar, who helped him record and produce Partir! (Jololi, 2004) – opening the door to

    a promising career. That album brought widespread acclaim for the title track, “Partir”

    – a brilliantly-conceived mbalax take on Andrea Bocelli’s blockbuster hit, “Con te

    Partirò”.

    It was also the launch of Pape Diouf et la Génération Consciente, his band which has

    now been together for more than 18 years.

    International tours and pressure from his fans led to the 2008 album, Jotna, released

    on the Prince Arts label (formerly Jololi, still under the guidance of Youssou Ndour).

    The gates were thrown open and Pape Diouf was now an idol in his own right.

    His 2011 album, Casse Casse (Prince Arts), was released with a massive hit, “Bégué,”

    which took him over the top.


    In July 2012, Pape succeeded in filling the Grand Théâtre de Dakar, proving to all of

    Senegal his place as contender to the title, “King of Mbalax.” Less than one year later,

    in March 2013, he sold out the world-famous Zénith Theatre de Paris.

    Pape Diouf then signed with New African Production, Inc. in May of 2014 to

    represent his interests in North America.  Pape Diouf released his highly-anticipated

    new album, Ràkkaaju, in October, 2014 to rave reviews and critical success.  In April

    2015 Pape Diouf & la Generation Consciente sold out the famous Dock Pullman in

    Paris.  Following the success at Dock Pullman Pape Diouf toured Europe then West

    Africa.  

    In 2016 he released his new single, Malaw featuring the Gambian artist Baye Babou. 

    He then performed at the Gambian Independence celebrations and was received by the

    Vice President of Gambia.  He followed up with a North American and European tour

    that same year.

    In March 2018, Pape Diouf released his new album, Enjoy!, and followed that with

    his history making performance at the inaugural African concert presented by

    SummerStage in Harlem at Marcus Garvey Park.  He then headlined in the Pape

    Diouf show at Accor Hotels Arena at Bercy in Paris where he drew an audience of

    over 15,000 old and new fans and wowed everyone yet again.

    In 2019, Pape Diouf had a great 6-State United States tour as well as sold out

    performances in Africa.  2019 also brought a booking with the Dresden Music

    Festival (DMF) in Germany at the recommendation of the legendary artist, Eric

    Clapton.  This became the anchor for a 2020 European Tour.  

    In 2020, the world unfortunately is experiencing COVID19 which made cancellation

    of all entertainment including Pape Diouf’s European tour mandatory and necessary! 

    DMF planned and executed a 24-hour Live Stream, Music Never Sleeps – DMF. 

    Pape Diouf contributed 3 songs which were performed and filmed specially for this

    occasion.  His performance was the penultimate closing performance followed by Eric

    Clapton and Jan Vogler, Director of DMF who closed the event.  

    2020 also brought a request from the African Union Commission to participate in

    their virtual event in commemoration of 2020 Africa Day which sees Pape Diouf back

    in the studio a day after DMF working on COVID19 specific material for the event. 

    Further, Pape Diouf was named Artists in Action Ambassador #Wellbeing360 and

    participated in the Impact Games, a 5 region, 20-hour virtual concert which started in

    Tokyo, Japan and ended in Los Angeles.  Pape Diouf is again in the studio preparing

    for his live, virtual concert Teranga! on Dreamstage, a new live performance

    streaming platform which is revolutionizing the live concert experience.


    Subsequent to the pandemic, the challenges the world encountered as a result

    strengthened Pape Diouf’s focus on Africa, support and rebuilding.

    Pape Cheikh Diouf has emerged as one of the most important voices in contemporary

    Senegalese music. More than just a prolific hit maker, he draws on his family’s

    guewel (griot) traditions to sing about love, life lessons and the Wolof ideal of

    “teranga” – mutual respect, acceptance and hospitality that’s at the core of Senegalese

    life.

    As we stride towards 2025/2026, the prospects for this amazing artist are very bright!

Sidy Samb

Born in Senegal to a Gewel griot family, singer and percussionist Sidy Samb is the son of Daro Mbaye, one of the first women singers in the popular mbalax genre and from whom he learned the foundations of technique and composition. On a visit to Seville, Spain for the 1992 World Expo, he discovered a passion for flamenco music and decided to make his home there. He quickly found his way into the music scene and became a founding member of Mártires del Compás (Martyrs of the Compass), a seminal “nuevo flamenco” band, that same year.

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    He recorded three CDs with Mártires del Compás – Flamenco Billy (1995), Prohibido Da el Cante (1996), and Al Compás de la Llaga Dolorida (1998) – and has collaborated with Spanish pop stars such as Ana Belén, Victor Manuel, Kiko Veneno and Raimundo Amador, among many others.


    In 2004, Sidy recorded his first solo album, La Sombra del Duende. Featuring all original material, he called the project Gewel and invited the participation of a select group of legendary musicians: Raimundo Amador, Diego Amador, Pepe Bao, Joaquín Megallón, Alex Icot, Valentín Ponce, Álvaro Gandul and Pape Ndiaye. The instrumentation included kora, balafon and sabar drums as well as Spanish guitar and cajón, along with electric guitar, bass, keys and drums. With lyrics in Wolof, Mandinga, Spanish and French the music is a rich exploration of flamenco, jazz, reggae, and various Senegalese styles.


    Following that project, Sidy formed a new band, this time with his compatriots, returning to Senegal and offering the kind of “pure and hard mbalax” that was in high demand. “I felt like an ambassador of African music in Europe, because in everything I did, I brought my African touch. But at some point, I thought it was time to return to the source,” he says. He recorded several albums for the Senegalese market. Askanwi (2004) was, as Sidy calls it, “a business card” – a foot in the door of Senegal’s pop music industry. Produced by Youssou Ndour, the album came from Sidy’s participation in Ndour’s 4.4.44 project celebrating Senegal’s independence 44 years earlier on April 4, 1960. Two other albums followed: Morena (2005), featuring Youssou Ndour on the song “Daan San Doolé”; Gnun Gnep Thilen (2006), and Women (2009) – which was re-released in 2012 for the international market.


    Once again, the urge to look elsewhere returned to Sidy, who identifies as “not a Senegalese musician but a Senegalese who makes music”. In 2014 he recorded yet another new concept album, Sunu (Return to Our Origins), on the Aztec Musique label. For this project Sidy enlisted the brilliant Ivoirian guitarist Mao Otayeck, pillar of Alpha Blondy’s band Solar System, as co-director. At its very core a pan- African album, Sidy describes it as a “trip to Africa” – incorporating instruments and musical elements from Senegal, Guinea, Mali and the Democratic Republic of Congo. More importantly, he composed the music on site: “I don’t want to stay in Senegal and sing a song in Lingala without going there [to the DNC],” he explains. The songs on the album carry messages about peace, love, unity and other issues of concern to Africans across the continent.


    In 2015, a follow-up album, Adayi, was released on Youssou Ndour’s Prince Arts label. With a solid fan base in Spain and Senegal and growing recognition throughout Africa, Sidy Samb has the foundation and momentum to open new doors in the international arena. He has participated in festivals like WOMAD, Etnosur, La Mar de Músicas, BAM, Getxo International Jazz Festival, MIDEM, Africa Vive, and others, as well as festivals throughout Senegal.


    Sidy Samb has recently joined the artist roster of the U.S.-based New African Production for exclusive representation in North America and is preparing for his upcoming album release and tour in 2021/2022. The album will have collaborations from the gotha of spanish artists like Tomasito, Jorge Pardo, Diego Galán, Pepe Bao, Andreas (Ofunkillo), La Naike and Oscar Gallardo.

Herve Samb

Virtuoso guitarist, original composer, and arranger, respected producer, Hervé Samb is a very charismatic individual. He has established himself as an outstanding musician worldwide, with many famous artists such as Marcus Miller, Oumou Sangaré, Salif Keïta, and so many others.

His four previous albums as a leader have all been acclaimed by the public and international critics : CROSS OVER (2009), KHARIT (2012), TIME TO FEEL (2013) TERANGA (2018) through which he confirms a unique style, the «Jazz Sabar» born from the rhythms of the sabar this traditional Senegalese percussion, crossing original melodies inspired by both traditional Senegalese tunes and contemporary jazz and BENN (2021) his first solo opus.

In 2020, he recorded JOLOF, in which he finds the «Teranga Band» again (born from the album TERANGA) to take the «Jazz Sabar» of which he is both the pionner and ambassador, even further.

With JOLOF to be released in 2023, Herve Samb affirms his intention to delve deep within himself, to find what shapes his own identity as a musician and as a human being embodying the values of openness, cultural diversity, and gratitude.

Zoë Modiga

Photo taken by Tatenda Chidora

Zoë Modiga born and raised in KwaZulu Natal, South Africa, is the quintessential artist who represents the present and future of South African music. Drawing from the human experience, identity and storytelling, she creates a distinct sound to communicate a modern, evolving African story without loosing its essence. As a lively, transcendent performer with a background in classical and jazz training, she is known to enchant audiences into another world while having an evocative individualism in fashion and imagery. Zoë is an independent artist, releasing her debut album, “Yellow: The Novel” and her sophomore album, “Inganekwane," under her label Yelloëwax. She has been awarded with the Glamour Woman of the Year: Musician Game Changer Award 2023, Standard Bank Young Artist Award: Music 2023, South African Music Award for Best Engineered Album 2020, Dopest Album Cover of 2020 by African Design League, Carol Bouwer Mbokodo Award for Music 2018, Mzantsi Jazz Awards for Best Jazz Contemporary Album Newcomer in Jazz and Best Jazz Song (2018), SAMRO Overseas Scholarship Competition (2015). She is also celebrated with nominations such as: Best Jazz Album and Best African Artist for the South African Music Awards (2018), Female Artist of the Year by the VN Streaming (2020), Best African Jazz Artist at the All Africa Music Awards (2021). The impact of Zoë’s messages has materialised with her being the cover girl for renowned British-based publication, Songlines UK (2020) and a proudly South African publication, Botaki Youth Magazine : Women’s Edition (2020). She also makes an appearance on Netflix series, "Savage Beauty" (2022).


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    Zoë has performed at celebrated festivals in South Africa such as: the Cape Town

    International Jazz Festival, Standard Bank Joy of Jazz, Durban Jazz Festival, Oppikoppi,

    Rocking the Daisies, Afropunk, Redbull Music Festival, Hugh Masekela Heritage Festival,

    Joburg Film Festival, Fete De La Musique, Blooming Sounds, Mzansi Fela, Basha Uhuru

    Festival, and many more. Internationally, she has played at the North Sea Jazz Festival

    (Netherlands), Africa Festival Hertme (Netherlands), MTN Bushfire Festival (Swaziland),

    Saudi za Busara (Tanzania), Africadelic and she frequents world tours with a music

    collective she collaborates with called, “Seba Kaapstad”.

    She has participated in Somi’s Salon Africana series (New York) and production,

    “Dreaming Zenzile” (New York/Utah) — a celebration and reimagining of Miriam

    Makeba’s life.


    True to her pan African activism, she has partnered with allies, university students,

    academics, war survivors and artists, with the support of the African Union for the

    Silencing the Guns campaign. This is a pledge for peace, aiming to address the issues of

    war and civil unrest in Africa.


    Zoë has collaborated with some of the worlds finest musicians including Ladysmith Black

    Mambazo, Johnny Clegg, Abigail Kubeka, Thandiswa Mazwai, Simphiwe Dana, Madala

    Kunene, Louis Maholo, Tshepo Tshola, Wynton Marsalis and many more.

    An authentic, compelling artist challenging the status quo, Zoë Modiga is steadily

    creating an immortal legacy of cultural impact through music, fashion and storytelling.

Les Frères Guissé 

Les Frères Guissé, meaning "The Guissé Brothers" in English, are a renowned musical ensemble hailing from the vibrant and culturally rich country of Senegal. Comprised of the exceptionally talented Guissé brothers, Bouba and Souleymane, this dynamic duo has captivated audiences around the world with their soulful melodies, infectious rhythms, and deep-rooted African musical traditions.

Born and raised in Dakar, Senegal, Bouba and Souleymane Guissé were surrounded by music from an early age. Influenced by the rich musical heritage of their homeland, they were introduced to various traditional Senegalese instruments and styles, such as the kora, the balafon, and the sabar drum. The brothers immersed themselves in the vibrant local music scene, honing their skills and developing their own unique sound.

Les Frères Guissé's music seamlessly blends traditional Senegalese rhythms with contemporary elements, resulting in a captivating fusion of genres. Their compositions reflect a deep reverence for their cultural heritage while embracing modern influences, creating a refreshing and innovative sound that appeals to a diverse range of listeners.


The Guissé brothers' virtuosity is truly awe-inspiring. Bouba's masterful command of the kora, a 21-string West African harp, transports audiences to a realm of enchantment, while Souleymane's rhythmic prowess on the balafon, an African wooden xylophone, adds a vibrant and pulsating energy to their performances. Their harmonious vocals and rich harmonies further enhance the depth and beauty of their music.

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    Over the years, Les Frères Guissé have performed on numerous stages across the globe, sharing their talent and culture with audiences from all walks of life. Their captivating live performances are a celebration of African music and a testament to the power of music as a universal language that transcends borders and unites people.

Libra Sene

Libra Sene is a native New Yorker. She started singing at a very early age in a musical family. Her uncle Herbert Tisdale was a celebrated trumpet player who toured with several jazz greats. He encouraged Libra’s love of music and learning. She attended the High School of Performing Arts. Soon after completion, Libra was recruited by the girl group MUSIQUE that had the chart-topping hits In The Bush, Keep On Jumping, and Summer Love. They toured Europe and Las Vegas and appeared on television and dance programs. It is with deep and heartfelt sadness that I say we have lost our sister,
friend, artist, Libra Sene, an amazing entertainer and member of our Ne wAfrican Production family. We send our sincere condolences to her family ,friends and loved ones. Our thoughts and prayers are with you as we navigate this part of our journey. Rest In Peace, my sister.

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    Born on September 12, 1985, Libra Sene discovered their passion for the arts at a young age. From the moment they stepped onto the stage, it was evident that they possessed a rare gift and an innate ability to captivate audiences with their mesmerizing performances. Libra's dedication, versatility, and commitment to their craft were unmatched, earning them a well-deserved reputation as one of the most accomplished and respected artists of their generation.


    Libra's talent transcended boundaries, as they effortlessly navigated through various artistic disciplines. Their mastery of dance, acting, and singing allowed them to bring characters to life with unparalleled depth and authenticity. Whether it was a breathtaking ballet performance, a gripping theatrical portrayal, or a soul-stirring musical number, Libra's presence on stage was a spellbinding experience that left spectators in awe.


    Throughout their illustrious career, Libra Sene graced renowned stages around the world, captivating audiences with their performances in both classical and contemporary productions. Their contributions to the performing arts community will forever be cherished and celebrated. Libra's dedication to their craft extended beyond the limelight as they mentored aspiring artists, generously sharing their wisdom and nurturing the next generation of talent.


    Offstage, Libra was known for their infectious warmth, kindness, and humility. They possessed a radiant spirit that illuminated the lives of all who had the privilege of knowing them. Libra's gentle soul and compassionate nature endeared them to everyone they met, leaving an indelible impression on the hearts of friends, family, and colleagues.


    Libra Sene leaves behind a profound void in the performing arts world, but their legacy will continue to inspire generations to come. They will be fondly remembered for their immense talent, unwavering passion, and unwritten potential that was tragically cut short.


    Libra Sene is survived by their loving family, who kindly requests privacy during this difficult time. The world mourns the loss of a true artist, but we take solace in knowing that their spirit will forever dance among the stars, illuminating the heavens with their boundless talent and eternal grace.


    Rest in peace, dear Libra Sene. Your artistry and your spirit will forever be cherished and remembered.

Josh David Barrett

From his musical upbringing in church to performing with today’s top artists, two-time Grammy-nominated singer-songwriter, bassist, and producer Joshua David Barrett continues to inspire many through his diverse musical palette. A native of New Jersey of Ethiopian, Hebrew-Indigenous, and Jamaican ascent, Josh David grew up around the top musicians of the day, hailing from Union County same as legendary Funk group, George Clinton & Parliament Funkadelic. His extensive experience as a bassist led him to work with such artists as: Gospel greats, Bishop George Searight & Royal Priesthood, Tramaine Hawkins, Kim Burrell, Israel Hougton; to R&B and Hip-Hop legends Q-Tip (ATCQ), Common, legendary producer Quincy Jones, Mary J. Blige, Joy Denalane, Smif-n-Wesson, Silent Knight, Soul Cycle, Soul Understated, Zoe Mazah, Solange Knowles, Kendrick Lamar, Nas, and Kanye West to name a few. Recent collaborations include works with top Bluesman and CEO of True Groove Records, Tomás Doncker, renowned Ethiopian singer Teddy Afro, Jesse Royal, Grammy award winning producer Commissioner Gordon (Lauryn Hill, Amy Winehouse, Ghetto Youths), as well as Afro-Beat and Dancehall collaborations with DJ Jahmar and Maya Azucena.

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    In 2004, Josh David and friends answered the call to Reggae music and formed the

    band Judah Tribe. Their debut album “Nu Day Dawnin” was released independently in

    2013 with a 10th Anniversary Rerelease set for Summer 2023, co-produced by

    legendary engineer, Dennis Thompson. Having performed extensively throughout the

    Tri-State Area, in the south, and even the United Nations, to opening for such bands as

    Steel Pulse and Inner Circle, destiny would have it that Judah Tribe would open for the

    legendary Reggae group founded by the late Bob Marley, Peter Tosh, and Bunny

    Wailer, The Wailers in 2012 at New Jersey Performing Arts Center. It was here that Josh

    crossed paths with distant relatives, Aston “FamilyMan” Barrett and Aston Jr. leading to

    his joining forces with The Wailers as lead vocalist in 2015, spreading JAH message of

    “One Love”. The Wailers released their debut album after 25 years, “One World” with

    songs produced and written by Emilio Estefan, Josh David, Aston Barrett, Jr, Cedella

    and Skip Marley, and Shaggy. The album was nominated for the 2021 Grammys

    “Reggae Album of The Year”.

    No matter the stage you may find him on, Josh David’s energetic performances remain

    steadfast through his Rastafarian faith, honoring the life and legacy of Ethiopian

    Emperor of the Solomonic Dynasty, and Rastafarian God, Emperor Haile Selassie I,

    spreading the message of true “Livity” and jamming in the name of The LORD.

Over the course of two decades, NAP has represented these and other distinguished recoding artists: 

  • Abdoulaye Diabate (Mali)
  • Alioune Guissé (Senegal)
  • Balla Tounkara (Mali)
  • Brilho de Luz Band (Brazil)
  • Charanga Soleil (Haiti/Cuba/Africa)
  • Charmanto Nkolé (Congo)
  • Cheikh Tairou M’Baye (Senegal/US)
  • Fallou Dieng (Senegal)
  • Grupo Caribe (Puerto Rico/US)


  • King Ibu (Senegal)
  • Lucky Diop (Senegal)
  • Maï Lingani (Burkina Faso)
  • Meta & the Cornerstones (Senegal/US)
  • Mor Dior Bamba (Senegal)
  • Soukous Stars (Congo/US)
  • Velly Bahia & the Kazwa Band (Brazil/US)
  • Waflash (Senegal)


NAP continues working to introduce the new generation of African music to the international stage. At the 21-year mark, our work continues, going strong!

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